Estate agent or real-estate broker · Hong Kong
Website advertising rules for estate agents and real-estate brokers in Hong Kong
Estate agents and real-estate brokers answer to their regulator's advertising and conduct rules as well as to privacy law. This is what Estate Agents Practice (General Duties and Hong Kong Residential Properties) Regulation s.9(3) means for your website: testimonials, claims, fees, titles and the details you must show. It applies only to sites of that profession, and only where you are licensed. For the general laws every site in Hong Kong must follow, see Hong Kong's laws.
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Estate Agents Practice (General Duties and Hong Kong Residential Properties) Regulation s.9(3)
In force.
Who it covers: Licensed estate agents and salespersons in Hong Kong. Set by the Estate Agents Authority.
What it requires of a website or app (1)
- Do not advertise a price, rent or term different from the vendor's or landlord's instruction, including "try price" or "recommended price"AI reviewPractice Regulation s.9(3)
Rules for estate agents and real-estate brokers in other markets
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A plain-language summary of what each law requires of a website or app, from the SafeLaunch rulebook, with the provision and official sources. It is not legal advice and not every duty in each law is listed.