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Website advertising rules for lawyers in Florida

Lawyers answer to their regulator's advertising and conduct rules as well as to privacy law. This is what Florida Bar Rule 4-7 (advertising) means for your website: testimonials, claims, fees, titles and the details you must show. It applies only to sites of that profession, and only where you are licensed. For the general laws every site in Florida must follow, see Florida's laws.

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Florida Bar Rule 4-7 (advertising)

In force.

Who it covers: Florida lawyers and firms advertising legal services.

What it requires of a website or app (3)

  • File advertisements for review at least 20 days before use; lawyer websites are exempt from filing but must still complyPreparedRule 4-7.19(a); 4-7.20(g)
  • No misleading content; past results only if objectively verifiable; testimonials restrictedCheckedRule 4-7.13–4-7.14
  • Name of at least one responsible lawyer and the office locationAI reviewRule 4-7.12

Sources:Florida Bar Ethics & Advertising

Rules for lawyers in other markets

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A plain-language summary of what each law requires of a website or app, from the SafeLaunch rulebook, with the provision and official sources. It is not legal advice and not every duty in each law is listed.